Hungry Jacks 'Crispy Cheese'
Clemenger BBDO
A Mouthwatering Burger
Lovebug Films collaborated with Clemenger BBDO to bring the "Hungry Jack's - Crispy Cheese" campaign to life, creating a mouth-watering TVC.
Building the edits
Lovebug Films was tasked with the Offline edit, built from the raw footage. Following this, motion design and supers were integrated to keep on brand
Online Finishing
Intricate roto paint beauty work was performed, expertly cleaning up any imperfections or breaks in the bun, and precisely painting out some sauce leakage as well as removing broken cheese strands.
To further enhance the appetite appeal, steam VFX were composited and motion tracked into the hero shot, bringing the burger to life on screen.
Lovebug Films handled the despatch of the finished campaign to Adstream, ensuring all deliverables met required technical specifications and were ready for broadcast.